Veterans2Work
  • Home
  • VETERANS
    • Register
    • VetMatch
    • Career Tracks >
      • Cloud Computing
      • Computer Networking
      • Cyber Security
      • Data Analysis
      • Digital Marketing
      • IT Support
      • Java Development
      • Project Management
      • Sales Development
      • UX Design
      • Web Site Development
  • EMPLOYERS
    • Services >
      • VetMatch Predictive Hiring
      • Incentives Capture
    • Vets2Cloud
  • PARTNERS
  • Volunteers
    • Volunteer Signup
  • Supporters
  • News
  • Blog
  • Contact us

 Career Track 

Picture

Digital Marketing Management

Career Outlook

Industry Outlook
Earnings Potential
​Jobs Outlook
Career Path
  • Campaign Manager
  • Marketing Analyst
  • Marketing Manager
Also known as Campaign Planning or Digital Advertising Management, this field is all about developing and executing a strategic plan for managing the broad mix of advertising campaigns, channels and media.  This is a very fast growing field, as more and more companies realize that people with the appropriate skills are indispensable to their success. ​
What does a Digital Marketing Manager do?

A digital marketing manager is responsible for developing, implementing and managing marketing campaigns that promote a company and its products and/or services. He or she plays a major role in enhancing brand awareness within the digital space as well as driving website traffic and acquiring leads/customers.
The Campaign Manager’s role is crucial to ensuring the success of online campaigns from initial implementation to final delivery. The role includes regular day-to-day communication with the Account Managers and Account Executives to ensure assigned campaigns obtain optimum performance as well as exceed client expectations.
Picture

Success Factors

Abilities
Critical Thinking
Complex Problem Solving
Active Learning
Deductive Reasoning
Problem Sensitivity  ​
Interests
Conventional
​Investigative

Work Values
Support
Working Conditions
Achievement
Recognition
Work Styles
Attention
​to Detail
Analytical Thinking
Integrity
Cooperation
Dependability
Is this the career for you?
Complete the Survey

Learning Resources & Certifications

On-Ramp
Picture
  • Introduction to Social Media Marketing​ (13 hrs.)
  • Fundamentals of Social Media Advertising (9 hrs.)
Preparation
Picture
  • Digital Marketing
  • Introduction to the Digital Advertising Landscape
  • Google Ads for Beginners
  • What is Social?
  • Getting Started in Google Analytics
  • Introduction to Social Media Marketing
  • Fundamentals of Sales and Marketing
Launch
Picture
See course catalog
Certifications
Picture
  • Social Media Marketing Professional Certificate​ 

Career Launch Programs



Picture
Jobs Outlook
☼ ☼ ☼​
Earnings Potential
$  $ 
Launch Support
♥
Time to Launch 
3 months
Tuition / Study Time 
Free / 240 hours
Resources
  • introductory Course (Spanish)
  • Google Digital Academy
  • ​Data Driven Marketing Lab (2 days)
  • ​Customer Lab (2 days)
  • Sample Curriculum
Program Resources OnRamp Preparation Launch
Self led training
TBD
TBD
Team learning
TBD
TBD
Live support
Sandbox / learning lab
2 days
2 days
User groups
TBD
TBD
TBD
Success Coach
TBD
Live classroom training
TBD
OJT / Workplace learning
TBD
     
Paid internship
TBD
Employer introductions
TBD
TBD
Interview preparation
TBD
Certification support
TBD
TBD
Job placement
TBD
Onboarding support
TBD

Picture
Picture
Commitment: 10 hrs per week for 15 weeks
​In concert with College of San Mateo
Program information & application form
​Overview
Resources OnRamp Preparation Launch
Self led training
✔
Team learning
Live support
Sandbox / learning lab
User groups
Success Coach
Live classroom training
OJT / Workplace learning
     
Paid internship
Employer introductions
Interviewing support
Certification support
Job placement
Onboarding support

Picture
Digital Marketing Science portal
Resources OnRamp Preparation Launch
Self led training
✔
Team learning
Live support
Sandbox / learning lab
User groups
Success Coach
Live classroom training
OJT / Workplace learning
     
Paid internship
Employer introductions
Interviewing support
Certification support
Job placement
Onboarding support
Login
​Register
​
Home 
​About
​
Veterans
Partners
Businesses
​Supporters
News
Blog
​Events
​Contact
 Veterans2Work is a 501(c)(3) non-profit corporation
VetMatch is a trademark of Veterans2Work.  
©2021 Veterans2Work, Inc.  All Rights Reserved.